The business value of e-commerce

E-commerce sales are expected to grow at a staggering 265%. In 2017, global retail e-commerce sales totaled $2.3 trillion, and just four years later, in 2021, that revenue is expected to hit $4.88 trillion. 1

With the explosive growth of e-commerce businesses, e-commerce has become an increasingly valuable and even essential tool, allowing businesses to

●stand out from the competition

●Reach more customers in more regions of the world

●Reduce costs by selling directly to customers and reducing physical presence

●Empowering customers to make purchases anytime, anywhere using their preferred device is critical to attracting millennials and other digital native customers

●Capture valuable customer data through online metrics

●Test-market new products, services, brands and businesses with minimal upfront investment

●Provide customers with self-service options to serve more customers while streamlining your sales force

●Scale quickly and cost-effectively